THOUGHTS AND IDEAS
Paralyzed With The Process? How to Overcome Creative Roadblocks
“I’m paralyzed with selling retail in the gym! Help!”. If you’ve ever been “stuck” with the apparel process, it can be crippling. You have one coach in your ear about how they don’t like the design. You have your spouse...
How to Organize an Apparel Order: A Complete Step-by-Step Guide
Selling custom apparel Order is one of the fastest and easiest ways to create extra income for your gym, studio, or small business. In fact, it’s a true “win-win” opportunity—your members or customers get exclusive, stylish gear they love to...
Why You Shouldn’t Barter: How to Maximize Value and Save Money
One of the first questions we ask every new client is simple but revealing: “How do you currently handle apparel?” More often than you’d think, the answer sounds something like this: “A member of the gym prints our apparel…”—and usually...
The Difference Between Price and Cost: A Complete Guide
When it comes to ordering gym or team apparel, many owners focus on price alone. It’s a common mistake that can end up costing far more in both time and frustration. Understanding the difference between price and true cost will...
Why Webstores Flopped: Lessons from the Online Retail Struggle
Many gym owners think they’ve finally found the silver bullet to apparel headaches: the online store. No more chasing members for payments, no inventory piles, easy logistics—problem solved, right? Not quite. While an online store can simplify apparel sales, it...
Proven Strategies: How to Increase Your Apparel Pricing
Increase Apparel Pricing Without Fear Are you nervous about increasing your apparel pricing from $17 to $20? No? Ok, good. Are you nervous about increasing your tank pricing from $20 to $25? Yes? Ok, let’s talk. Why Members Don’t Care...


